Monday, January 4, 2010

Autopilot Research-How to Automate a Large Part of Your Research Process

We live in the information age. In fact, a large percentage of us earn our livelihood by selling information (or knowledge) in various formats. The quality of our information products is largely dependent on the research backing it. Our prospects and clients are very discerning –and can spot weak, mediocre, rehashed products easily. They can also easily appreciate products that are based on in-depth research.

It is important to stress that I am using the term product loosely-a humble email is a product. An article is a product. A blog is a product. They are all potentially valuable offerings, since they can be leveraged to enhance other people’s lives. Thus, whether we are affiliates or product owners; the research process enriches our offerings.

A large part of internet marketing revolves around content creation, which is not an easy task. We need to determine (via research, if there is a need for our product), we need to create the product (a process heavily dependent on research).This process of gathering and sifting through a haystack of information is vital and fundamental, but might be boring and difficult (I would rather be watching The Simpsons).We need to find out (via research) where our prospects hang out.

I will introduce you to a product that will help you automate about 70% of your online research. I am not an affiliate of the company. I am using the service and I am very pleased with it. I also derive a lot of joy by being a catalyst for other people’s growth. The service is Giga Alert, formerly Known as Google Alerts.

You can use the service to incorporate dynamic results into your web pages, to find leads, conduct competitive intelligence, target your research by language or locations, schedule your alerts to fit your work and lifestyle, access news, find out what others are saying about you online(is there a term like gossip research?) and other benefits.

As a creative person, I am sure you will find other novel and positive uses for Giga Alert, which will enhance your life and make your online marketing easier and more enjoyable. You can be relaxing sipping Pina Coladas, while your laptop slaves away, scouring the web for gems that you will later translate to gold. If you like to work smart, then visit .I am not an affiliate

Maybe you are not interested in marketing related research, you can use the service for other forms of research (or you can use it to find out about The Simpsons).

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